Journal of Research in International Business and Management

From risk to reward: Strategies for building a thriving start-up

Abstract

Juan Herrera*

Starting a new venture can be a daunting task filled with uncertainties and risks. However, with the right strategies in place, entrepreneurs can navigate the challenges and build a thriving start-up. This article explores key strategies that can help start-ups mitigate risks and maximize rewards. From developing a solid business plan to building a strong team and leveraging technology, these strategies provide a roadmap for success in the competitive start-up ecosystem

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